Liveability plus lovability

Open area with trees and people seated at tables in an outdoor cafe. Liveability usually refers to physical conveniences associated with city life. But how do they make us feel? Are our places lovable as well? A study from 26 neighbourhoods in the United States found that liveablity and lovability are not correlated. Intangible aspects of place aren’t just nice to have – they are critical for improving economic performance. But how do you measure lovability? Lucinda Hartley of University of Melbourne explains more about the research and how socialisation of places also increases economic activity. A place needs to be inclusive with Access-ability to make it lovable by all, of course. The title of the article is, Lovability versus Liveability: What big data tells us about our neighbourhoods. Includes nice pictures and links to other references.