“The aim is not to come up with ground-breaking ideas, but ideas that work, that are useful to others and can be implemented”. At the heart of this statement is human-centred industrial design. Examples of success stories by Morer, Rodriguez-Ferradas and Cazon are not about universal design per se, but are examples of including people in designs who are often left out.
The examples include a wheelchair for table tennis players, and an infant warmer as an alternative to an incubator where there is no electricity. The article concludes by claiming that young designers are living in an increasingly complex world and becoming more socially aware. Therefore they can reflect this in their designs. Perhaps the challenge is for established teachers and lecturers in the discipline?
The title of the article is, The social role of design: Industrial Design is a holistic approach for problem solving. The article is published in English in a Spanish design publication, Elisava Temes de Disseny.