If designs are not “born” accessible then it becomes a process of finding “work-arounds”. It can be seen in tacked-on ramps or clumsy platform lifts in buildings. Revolving doors mean another separate door for wheelchair and pram users. Special captioning apps or screenings in cinemas, and “special accommodations” at work and at school. It takes a change of culture to think inclusively and to understand its value.
While practitioners in many fields agree with the concept of inclusion for all, the organisations they work for are slow to get on board. This is because it takes a culture change to think and act inclusively. This is a key point in an article about how introducing captioning helped change the organisation’s culture.
Although the article is in the context of higher education, it provides some insights into how to drive culture change. Basically, it stems from the need to innovate. The article provides background to the project and a step by step explanation of the process to create live captioning for a live theatre performance.
Theatre performances require more than actors. Many people work behind the scenes from the scriptwriter to the curtain operator. So, many different people worked on the project. More importantly, they saw the results. At first they thought captioning would be a distraction, but in the end it became “traction”. Staff came around and saw the positive impact. The value of hands-on experience with the development and seeing the outcomes was the key to culture change.
The authors conclude that, “creating accessible environments doesn’t need to be expensive”. But it does take time, thoughtfulness and the involvement of users.
The title of the article is, From “Distraction” to “Traction”: Dancing around barriers to caption live theatre and promote culture change.
Laws and policies worldwide increasingly demand that all users have
equivalent ability to interact with their environment, independent of disabilities. This includes educational and work environments as well as entertainment. Technologies have greatly facilitated the development of accessible resources and processes; however, a culture of accessible design is still not fully developed, and not all solutions are affordable, so there is still resistance. This paper outlines the steps of a team effort at a small private college to provide captioning for a live theatre production, Stepping Out, which resulted not only in rendering the performance accessible but also helped grow the culture of accessibility at the institution.