Nike meets Universal Design

The Nike shoe is fashioned with pastel coloured sections. The picture shows a person taking their foot out of the shoe.Nike meets universal design again. They’ve improved their original Flyease design with a new shoe concept. They’ve found a totally different way of making the shoe easy to get on and off. So anyone experiencing trouble bending over, difficulty with fastenings, or just needing a speedy on and off will find this design excellent. When they are past their best they would make a great gardening shoe too – slip on and slip off at the door. Like all good designers who take a universal design approach, they’ve improved on their original design.

The secret of the new design is the way the shoe opens up to put on. The weight of the foot closes the shoe. Taking off is easy too. By stepping on the heel of the shoe (don’t we all do that anyway?) the shoe pops open. The Flyease Go shoes are an excellent example of universal design. They are easy, convenient and intuitive to use – for everyone. Well almost. Much will depend on the range of sizing. 

There is more information and two short videos on the FastCompany website that show how they work. Or you can visit the Nike website

There is also a YouTube video where the designer explains how they work and what the design concerns were. A great piece of engineering.