Designing for Diversity

A mosaic of many different faces and nationalitiesInclusive design is often confused with designing for people with disability. It is true that inclusive design, or universal design, is not just about disability. But it should also include people with disability. After all, it is about designing for as many people as possible. Dan Jenkins makes an important point in his article – the number of excluded people is often underestimated and capability is frequently thought of in terms of “can do” and “can’t do”. However, this black and white approach doesn’t cater for those who “can do a bit” or “could do more” if the design was tweaked. But then there is the role of designers themselves.

The Role of Designers

A page from a report showing that more than 50% of designers are male, and 80% are white.How do we design for the full-spectrum of user experience, if the designers themselves do not present a variety of experience and perspectives? Inherent in their role, user experience designers, or UX designers, are required to design the overall experience of a person using the product.

Fabricio Teixeira and Caio Braga believe that diversity generates diversity. Touching on topics such as diversity in the design industry, inclusion, equality and equity and gender, this series of five articles explores design from within the industry to explore the impact that designers have on people’s lives.

There are five articles in the series, Design is diversity: it’s time to talk about our role as designers:

The benefits of a diverse team

Is diversity a problem in the design industry?

Celebrating our differences and showing you (truly) care about inclusion

The difference between Equality and Equity in design

Ladies That UX on women in design and diversity.

Design details and everyday experiences

Title of the article in white text over an image of the top of an escalatorWhat is it about designs that either include or exclude users? Many designs are everyday – the things we hardly notice. That is, until we have difficulty using them. Design students need to see how exclusion happens.

Deborah Beardslee takes the perspective of physical ability to analyse how inclusion and exclusion happen in the design process. She notes that most designs work reasonably well for most people even if they aren’t designed that well. But we are all familiar with some degree of compromised experience. For example, hard to read instructions, doors that are difficult to open, places difficult to navigate and generally unappealing places.

Beardlee’s article will be of interest to design educators as well as practitioners. It focuses on examining everyday interactions with commonplace items with analysis of several examples. The aim of the paper is to encourage strategies for educating designers to be more inclusive. 

The title of the article is, Inclusive, High Quality Decisions? Macro/Micro Design Impacts within our Everyday Experiences, and was accessed from SEGD.org Universal Design webpage.

Abstract:  Age and physical ability are natural filters for assessing the successes of designed objects, messages, and experiences. Design problem solving contributes (or not) to the resolution of challenges faced by aging and/or physically challenged individuals as they interact with products and contexts in the built environment. This paper examines some design details, solutions, and situations that impact everyday inclusivity and quality of experience, and suggests approaches toward understanding and increasing interaction success for all of us.

The comparisons presented in this work are intended to initiate an evolving platform for the discussion and development of design education strategies and content that prioritize aging and physical ability issues. Some familiar macro and micro examples have been chosen to illuminate everyday user interactions, challenges, and considerations. Ideally, increased exposure to these aspects, through audience-, age-, and ability-related projects, courses, and curriculum, will strengthen awareness and empathy in young design students, and encourage thoughtful, and more inclusive, design in the future.

Graphic policy planning

A map of south eastern Australia showing the different rates of frailty in shades of pink.“Don’t let facts get in the way of a good story”, but here’s a good story about facts. The University of Adelaide has devised a Frailty Map. These data aren’t just good for planning aged care. They should also be informing the design of our built environment including our homes. Knowing where the higher numbers of frail people live is also good for planning prevention programs to minimise the negative affects of ageing.

The interactive map documents the number of frail people in local areas in 2016 and compares it with projected figures for 2027. The story from the Australian Ageing Agenda gives a good overview and the links to the map. There is also a link to a video showing that frailty can be minimised with improved lifestyle activities. The map project follows the earlier research project into frailty.

Editor’s note: Population statistics should be informing all our social and economic policies, but the facts often get lost if vested interests are stronger.

What is design?

Diagram showing the four orders of design: symbols, products, interactions, systems.For most people the word “design” conjures up thoughts of creativity, products, architecture, graphics, or the way something looks or functions. When it comes to innovation it is more than this.  What do we mean by design? on the Design for Europe website discusses the concept of innovation. Design has moved from traditional artifacts to designing processes, and orchestrating experiences, and even transforming systems. Design is also about generating fit across different elements so that it solves a The "fit" triangle with problem, citizens, government making policy. problem, fits the user and fits the provider of the solution. Interesting article that lists four principles to help make things fit in the best way possible. Anyone who devises courses of action aimed at changing existing situations is a designer. Seems we are or have been a designer!  

Design principles to live and die by

A text box with a grey background and white text with the heading: 8 Design Principles to Live and Die By, According to Facebook, IBM, Pentagram and MoreThe FastCodesign website has another interesting article about design. Every designer has the principles they work by.  So they asked eight prominent designers, “What is the one principle you never compromise on?” The answers are consistent with universal design principles: Good design is both invisible and obvious; Ignore trends; Ban mediocrity, Design to elicit emotion; Articulate your purpose, honestly and explicitly; Users are people not statistics; Design thinking isn’t for designers and; Design for the big idea. See the article for the designers’ explanations.

An abstract pattern of muted blue and orange squares of different sizes.